Regular Giving at Peter Mac: From a Molehill to a Mountain

Peter Mac’s Regular Giving program is considered one of the best and most effective in Australia, if not globally.

In this session we hear from the team responsible for the program, who will share…

  • The evolution of Peter Mac’s Regular Giving program from zero to $1.7m per month.
  • How they got there, including investment model, recruitment strategy, data and information processes, and collaboration between the Fundraising and Database teams.
  • Tips and tricks learned along the way, as well as ideas for the future, that can help your program succeed no matter how small or large it is.

This is a must-see session for anyone currently running a Regular Giving program or thinking of starting one.

Recorded at bbcon Sydney 2023

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